The AI brain behind your business.
Arguta and her crew of AI specialists, working from one Business Brain inside your own Claude account. They draft the quotes, posts, emails and replies. You check them and decide. Learn it all in the Arguta Academy, priced in US dollars and free to start.
Arguta is an AI character with an AI voice.
Arguta Academy · free to joinStart with the Academy
Meet Arguta and her crew of AI specialists. The Free Taster gives you Arguta Core, Vox, Arguta Help and the foundation crew, your Business Brain and the first course, in your own Claude account.
Join the Academy free See dollar pricesNo payment and no card needed to join.
Open in the US. Priced in dollars.
The same Academy, the same crew and the same Business Brain as our UK members. Every plan is priced and charged in US dollars, through Stripe, by card, Apple Pay, Google Pay or Link.
A plumber in Ohio
A same-day follow-up for every quote, a week of Facebook posts from last month's jobs, and polite replies to Google reviews.
A salon in Austin
A holiday booking email to the client list, Instagram captions for new looks, and a reminder text for no-shows.
A bookkeeper in Denver
A plain-English service page, a monthly newsletter, and a price check on a new package before it goes live.
Dollar prices
Free Taster $0. Solo $25 a month. Pro $49 a month. Lifetime Kit $199 once, launch price to January 31, then $249.
Help when you need it
Arguta Help answers first. Real people reply in full within 2 UK working days, through the Academy.
Learn it, run it yourself
In the US you run the crew yourself, with the Academy beside you. Arguta's done-for-you service is UK only for now.
The three businesses above are examples of jobs the crew drafts, not customer stories.
Tell it once. Every agent knows.
Arguta interviews you once, one question at a time. Ten minutes later you have your Business Brain: a single file every agent reads before every job. So Vox writes in your voice, Ratio uses your real prices and Custos knows your returns policy. No repeating yourself, ever.
Join free
Save your place. Sign up in a minute and your Free Taster opens straight away.
Add the crew to Claude
Download your agents and switch them on in Claude. The Academy shows you how, step by step.
Type Arguta start
Arguta builds your Business Brain with you, then hands your first job to Vox.
Twenty-two in the crew. Five more on the way.
Arguta leads a crew of specialists. Each one owns one job, has a Latin name, a face and a way of working. Tap any of them to see what they do and what to type.
I am Arguta. The brain behind your crew.
Arguta is Latin for sharp and clever. I learn your business, send every job to the right specialist and check the work before it reaches you. Ask me anything, by typing or by voice, inside the Academy.
“One Brain. Every agent reads it.”
Meet Legatus. He leads your project.
Legatus is Latin for the officer trusted to lead a legion. When Arguta builds for you, he runs the project from the first proposal to the hand-over: he gives each agent its part, checks every part before a person sees it, and keeps the plan, the dates and the proof in order. He is part of the crew now, and his own version for Pro members, to lead your own projects with your crew, is releasing soon. He is AI, and always says so.
Free: Arguta Core, Arguta Help, Vox and the foundation crew (Bibliotheca, Traditio, Methodus), which comes in every plan. Solo and the Lifetime Kit: all 12 crew agents of the Plan, Reach and Run crews, plus the Core. Pro adds the Studio crew. Concilium, the board, is releasing soon with Elite. Legatus, the project lead, leads every project Arguta runs for you now, and his own version comes to Pro. Releasing soon from Arguta’s own house crew: Quaestor from Solo, Imago, Motus and Mensura from Pro, Praeco from Elite.
Start free. Grow into the full crew.
Every plan runs in your own Claude account. Monthly plans cancel any time. Pay yearly and get two months free.
Swipe sideways on a phone. Every price includes VAT.
What each plan includes.
Lifetime Kit: $199 launch price until midnight Sunday, January 31, 2027, then $249. 500 places. One business, updates for 12 months, then $39 a year to keep updating.
Built for small business owners, not for tech people.
One brain, every agent
Your Business Brain means every agent knows your prices, voice and customers from the first job.
Your account, your data
The crew runs inside your own Claude account. Your files and your Brain stay with you.
You say yes first
Agents draft. Nothing is sent, posted, priced or paid without your approval.
Learn as you go
Short Academy courses show you each agent at work, from connecting your business safely onwards.
People who answer
Arguta Help answers first, from our guide bank. The team picks up every request within the hour, and a real person aims to reply in full within 2 working days.
Room to grow
Start free, keep the crew for life, or add images, video and more businesses with Pro.
Don’t trust. Verify.
Every job your crew finishes ends with a proof note: what was done, what was checked, and what still needs your eye. You always know where you stand.
Your home base for the whole crew.
Arguta Academy is where you collect your agents, learn to use them and get help when you need it. Built for small business owners and the self-employed: people who want AI working for them without becoming technical.
Owners of trades, shops, salons, clinics, cafés and service businesses. Coaches, consultants and freelancers. Anyone starting out.
Getting your crew installed, your Brain built and your first jobs done this week, then doing more of them every week after.
Pages, posts, emails, quotes and follow-ups done in minutes, in your voice, with you approving every one.
Before you join.
What do I need to use Arguta?
A Claude account, from Anthropic. Your Arguta agents run inside it. Most members use a paid Claude plan, about $20 a month, for everyday work. The Academy shows you the set-up step by step.
Is the Free Taster really free?
Yes. Arguta Core, Vox, Arguta Help, the foundation crew (Bibliotheca, Traditio, Methodus) and the first course cost nothing. No payment details, no time limit. Your Claude account is separate, from Anthropic.
When can I start?
Today. Sign up free at the Academy and your Free Taster opens straight away.
What is the Lifetime Kit?
One payment of $199 until January 31, 2027, then $249. You keep the 12 crew agents of the Plan, Reach and Run crews, plus the Core, for one business, with every crew course and 12 months of updates. After that, updates are $39 a year if you want them. 500 places.
Can I cancel?
Monthly plans cancel any time from your Academy account. Full terms show before you pay.
Will you set it all up for me?
Not in the US yet. Arguta done for you is UK only for now, so US members run the crew themselves with the Academy beside them. We will say here when that changes.
Who is behind Arguta?
Arguta AI Ltd, a UK company registered in England and Wales. Arguta is built on Claude, Anthropic’s AI model. We have no legal tie to Anthropic; we build on their model as a customer.
Meet your crew. Start free.
Arguta, Vox and Arguta Help are waiting. Sign up in a minute and your Free Taster opens straight away. No payment needed to join.